Determining value for the end-user is the north star of any business.
Over time though, the value proposition can sometimes become muddled.
This worksheet helps focus the conversation away from the organization, and toward the end-user/client. With this understanding of needs, leaders can start identifying solutions that have a good shot at being sustainable – by satisfying those needs.
Download the worksheet here (Value Development Worksheet), and start working from left to right…and your chances of ending up with a winner will be improved.