So your social enterprise is ready to go operationally!
You’ve:
- Researched and tested your market, and determined your unique niche
- Modelled the business financially, and are confident that it will break even within a tolerable period of time
- Achieved a level of confidence that you’re priced correctly
- Forecast sales, operating costs, and income statements
- Determined that your brand will resonate with the market
- Have the backing of your entire organization
- Determined that your team is ready, willing, and able to execute the operation successfully
Now, here’s a practical worksheet for you to determine the readiness of your social business to pull the trigger on your promotion plan: