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When your Board is faced with the situation of having too many options and too few resources, the best way to plot the path forward is to assess the net present value (NPV) of the cash generated of each social enterprise under consideration by your Board.Read More "Assessing enterprise viability"
This worksheet helps focus the conversation away from the organization, and toward the end-user/client. With this understanding of needs, the Board can start identifying solutions that have a good shot at being sustainable - by satisfying those needs.Read More "Developing real value, for real people"
Imagine that you've been given the assignment to increase sales by 5%. You can't raise prices. You can't add more staff. You don't have the...Read More "Deciding which sales development strategy is best"
Maturity of markets can be identified in two ways: Lack of growth Increased competition Of course, lack of growth is really how your organization describes...Read More "Seven ways to build sales in mature markets"
With increasingly challenging funding environments, progressive Not for Profits are acknowledging the need to diversify their revenue base to survive. The development of social enterprises...Read More "Roadmap to a sustainable social business"
Here's a practical worksheet for you to determine the readiness of your social business to pull the trigger on your promotion plan:Read More "Promoting your social business: some considerations"
Social enterprises have a mixed record of performance - we believe it's because their very descriptor gives them the 'wiggle room' to underperform. Step 1: Drop...Read More "The first 2 steps in developing a social enterprise"
The right social business concept is foundational to the success of your enterprise. Get it right, and your job will be to optimize it going forward. Get it wrong, and your job will be to clean-up the failed launch, find new funding, and start over again.Read More "How to determine the right social business concept"
This diagnostic will help you get a sense of whether your organization is ready for social enterprise: Our team can help you...Read More "Is your organization ready for a social business?"
Not-for-profits can develop a strategy to optimize donations by challenging donation prospecting efficiency via a tool called the pipeline velocity calculator. The tool leads us...Read More "Business development and not for profits"
We all want our brands to resonate with our markets - but how will we know if they do, and what can we do about...Read More "How to tell if your brand resonates in the market"